Provide Lucit at renewal time; make them excited to renew.
First, let them know all the new features they are going to get with their renewal.
Real-time statistics and in-depth analytics at their fingertips
Full-size creative uploader
Ad frequency control
Ability to post an ad with just a photo and caption
Next, contact us to get their campaign ready for renewal.
Lucit should be provided to every advertiser, not just real estate and automotive.