1. ​Ping Lucit with real-time play information

2. Fetch real-time reporting and analytics about active campaigns

3. Fetch historical reporting on plays, impressions, etc. from campaigns

4. Fetch status information and recent plays and creatives on screens

 

Data

1. Push new data for data driven creatives

2. Link back-end product inventory systems to Lucit

3. View the status of data sources

 

Feed

1. Publish new content to the Lucit Feed

2. Get reporting data on feed content such as views, reactions and comments

 

Creatives

1. View creatives on campaigns

2. Publish new creatives to campaigns

3. Generate LucitXR images

 

Screens

1. View screen information

2. Add / update screen information (data, locations, name, etc)

 

What are the 3rd party use cases for the API

Here are various sample use cases of the Lucit API

1. Sign player software fetching and reporting on creative plays

2. Marketing analytics software fetching reporting data about campaigns

3. Operator software that keeps screen information in sync across the player and Lucit

4. Sign player heartbeat signaling for player and network health

5. Publish new creatives from 3rd party marketing software

6. Build creative design tools that work with campaign creative sizes