FOR IMMEDIATE RELEASE Date: 1/15/2024
[Bismarck, ND] – Lucit, a leading innovator in dynamic digital out-of-home advertising and content management solutions, today announced a strategic partnership with the Wall of Honor, a non-profit organization dedicated to paying tribute to U.S. military veterans, active duty personnel, and first-responders, through a growing network of digital displays. Under this new agreement, Wall of Honor will utilize Lucit’s cutting-edge platform to manage its 150-screen network in the Upper Midwest, paving the way for future national expansion.
The Wall of Honor currently operates in a wide array of community-centric venues—including restaurants, fraternal organizations, bars, schools, and retail locations—to share the personal stories, portraits, and achievements of local U.S. veterans. With plans to expand beyond the region, the organization recognized the need for a centralized content management system capable of handling complex scheduling rules, diverse content formats, and multiple locations.
“From the beginning, our mission at Wall of Honor has been to ensure that the sacrifices made by our veterans are never forgotten,” said Chris Kadrmas, President, Wall of Honor. “ We have made a lot of changes in the last year to better our organization and as we prepare to bring this mission to a larger national audience, partnering with Lucit was a natural step. Their platform not only allows us to scale quickly but ensures that each veteran’s story is told accurately, consistently, and with the dignity it deserves. I look forward to this partnership and to continue to grow and show our appreciation to those who served and those that continue to serve our great nation.”
Through the partnership, Lucit will deploy its new Lightning player software—an advanced solution designed to deliver smooth, dynamic content transitions—and integrate its Lucit CRM system for streamlined content management. This unified platform enables the Wall of Honor team to easily update visuals, and schedule content according to complex geographic and venue specific rules.
“We are honored to support the Wall of Honor in elevating and expanding the digital tributes to our nation’s veterans,” said Gina Gordon, CEO of Lucit. “Our technology provides a flexible and scalable backbone for their network”.
Under the terms of the agreement, Lucit will also handle all technical and customer support aspects related to the digital signage network—ensuring that both Wall of Honor administrators and the community partners who host these tributes receive dedicated, ongoing service. This comprehensive approach allows the Wall of Honor team to focus on its core mission: celebrating and commemorating the bravery, service, and sacrifice of U.S. veterans.
About Lucit Lucit is a dynamic creative control platform that empowers advertisers, marketers and ad agencies to build dynamic data-connected creatives and control how and when they are delivered. For more information, visit www.lucit.cc.
About Wall of Honor Wall of Honor is a non-profit organization dedicated to honoring U.S. military veterans by displaying their stories and images in public spaces. Through its network of digital screens located in community hubs, the Wall of Honor brings historical and personal narratives to life, fostering appreciation, recognition, and respect for those who have served. To learn more, visit www.thewallofhonor.org.