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Add MLB Live Game Scores to your Digital Billboard Dynamic Creatives

 
 

Adding the Data Source


  1. Navigate to the Account you wish to add the MLB application.

  2. Click Apps & Data.

  3. Click Add New.

  4. Use the search bar to find MLB Live Game Scores and select it.

  5. Click Allow to allow the app access to adding posts / photos, etc. to this account.

  6. From the Feed Settings, choose the Team you wish to follow and click Save Changes.

  7. The data will automatically be pulled in for your use - use the template designer to create ads with this data.

 

Using a Template


Click Templates.

  1. You will see that the application may have added one or more new templates for you to use.

  2. If you wish to use an existing template, click the template and click Post Ad, and then Create. - This will post the existing ad to your campaign.

  3. If you wish to edit an existing template, click the template and click Duplicate & Edit. - You can now update the name of the ad, add any images/text boxes or remove anything you want.

 

Creating a Template


Click Templates.

  1. If you wish to create a new template, click Create a New Template.

  2. This will be a Post Template, so select that and whichever board formats you wish to create for, then click Next.

  3. Select New and click Create.

  4. Create the template how you wish it to look. The data will be under Dynamic Data Elements, scroll down until MLB Live Game Scores for any data elements you may wish to use.

  5. Name your template by clicking on the pencil on the top left of the screen.

 

Posting an Ad with Dynamic Elements


After you've added the application, you can post an ad.

  1. From your account's home page, click Post Ad.

  2. Select Dynamic Template and click Next.

  3. Select which template you want to use and click Next.

  4. Some templates will have you enter in some text and/or photo.

  5. Click Create after making sure the ad looks good.

  6. The ad is now posted to your campaign and will run on your screens.


 

How to setup a Pre-Game Template


After you've posted the ad, you can update the triggers to make sure it only plays when the team is in pre-game.


  1. From your account home page, click on the campaign with the ads you wish to add triggers to.

  2. In the Creative Items list, you can use the search box or scroll down to the ad that you wish to add a trigger to.

  3. Click on the Folder with a star on it to set custom filters and triggers.

  4. You will click + Condition to add a new filter/trigger.

  5. The Pre-Game trigger is: When pregame is True. Click the save icon.

  6. This ad will now only play when this game is in pre-game.


 

How to setup an In-Game Template


After you've posted the ad, you can update the triggers to make sure it only plays when the team is currently playing a game.


  1. From your account home page, click on the campaign with the ads you wish to add triggers to.

  2. In the Creative Items list, you can use the search box or scroll down to the ad that you wish to add a trigger to.

  3. Click on the Folder with a star on it to set custom filters and triggers.

  4. You will click + Condition to add a new filter/trigger.

  5. The Pre-Game trigger is: When ingame is True. Click the save icon.

  6. This ad will now only play when this game is currently playing.


 

How to setup a Post-Game Template


After you've posted the ad, you can update the triggers to make sure it only plays when the team is in post-game.


  1. From your account home page, click on the campaign with the ads you wish to add triggers to.

  2. In the Creative Items list, you can use the search box or scroll down to the ad that you wish to add a trigger to.

  3. Click on the Folder with a star on it to set custom filters and triggers.

  4. You will click + Condition to add a new filter/trigger.

  5. The Pre-Game trigger is: When postgame is True. Click the save icon.

  6. This ad will now only play when this game is in post-game.


 


 

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