If you weren’t at the IBO USA Spring 2022 Conference, you missed our CTO, Eric Kubischta, talking about how the OOH industry can, and should, positively change to offer advertisers what they’ve come to expect from their paid advertising. As every other form of advertising is constantly developing, the OOH industry must progress as well. Lucit can be the solution that offers your advertisers what they’ve come to expect from their advertising across various mediums.
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