Billboards in a Work-From-Home Age - How Does This Change How We Advertise on Them?
Over the past few years, we have seen market trends we never expected. A severe drop in spend during the COVID Pandemic and the gradual...
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Lucit has strategically added SignBird as a launch partner for XR.
Lucit has strategically added SignBird as a launch partner for XR. Lucit XR partnered with SignBird images will provide a comprehensive...
Billboards Should NOT Stay the Same
Changing creatives is critical for campaign effectiveness and for client satisfaction. Stale creatives lead to disinterest, not just from...
Lucit Onboarding is Easy
Onboarding your screens to Lucit is easy. Send your Lucit representative the few items below to get started. Digital Screen Inventory....
How to Add Your Current Clients to Lucit
The simple process of adding your current clients to Lucit, allows you to “1-up” your competitors by giving your clients full...
Local Restaurants Need Your Screens
Local restaurants need your screens to stand out from their competition. Choose a restaurant. Make them a post template with a...
Jewelry Stores Will Advertise on Your Screens – If You Show Them What They Can Do
Jewelry stores will advertise on your screens, if you show them what they can do on them. Use their social media as your pitch...
Operators report a 95% renewal rate of accounts using Lucit
Operators report a 95% renewal rate of accounts using Lucit in the last 18 months. Countless campaigns have also upped their spend while...
With Lucit, advertisers have access to real-time dooh statistics right at their fingertips
With Lucit, advertisers have access to real-time statistics right at their fingertips. Statistics are key in showing advertisers that...
Lucit’s creative scheduler is a win-win
Lucit’s creative scheduler gives advertisers more control and operator traffic teams less work. It’s a win win. #digitalbillboardapp...
Lucit’s real-time analytics reinforce your advertisers’ decision to buy digital out-of-h
Lucit’s real-time analytics reinforce your advertisers’ decision to buy digital out-of-home advertising. The Lucit platform shows them...
Your advertisers want control; trust us.
They want to be able to make changes to their digital billboard campaign in seconds. The adjust frequency feature allows advertisers to...
As every other form of advertising is constantly developing, the OOH industry Must Progress
If you weren’t at the IBO USA Spring 2022 Conference, you missed our CTO, Eric Kubischta, talking about how the OOH industry can, and...
PDFs are Outdated
PDFs have basically been around since dinosaurs roamed the Earth. They are a thing of the past. Your advertisers don’t want monthly or...
Most frequently asked questions about the Lucit platform
Here are some of our most frequently asked questions about the Lucit platform. Are you able to pull from any inventory system? Lucit can...
Use Cases for Lucit Post Feature Are Endless
When we developed the post feature of Lucit, which allows advertisers to post an ad by choosing only a photo and a caption, we had...
Out of Home can’t compare to online advertising, but they can compete
Reach, post engagement, clicks, likes, shares, follows, listeners, watchers… every advertising medium has a way to measure the success of...
OOH Needs to Step It Up and Provide Advertisers Real-Time Statistics
In today’s competitive advertising world, we cannot stress the importance of stats enough. Statistics are available in nearly every...
How To Increase OOH Renewals
Here’s how you can increase OOH renewals to a nearly 100% renewal rate. Allow advertisers the ability to promote their inventory through...
“Post” to your billboards with Lucit
Create and push creatives directly to your digital billboard, in seconds, with Post It’s like Instagram…for Billboards. Lucit Post is as...
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