In recent years, the environmental crisis has become an increasingly pressing issue, with businesses and individuals alike looking for...

In recent years, digital billboards have been rapidly gaining popularity in many cities around the world. Unlike traditional billboards,...

Billboards have been a part of our modern landscape for decades, but their presence has always been a subject of debate. While some argue...

Digital out-of-home (DOOH) advertising has become an increasingly popular medium for marketers to reach their target audience. It offers...

Bismarck, ND 04/2023 --- Lucit, the leading provider of digital billboard inventory connectivity software, announces a new integration...

Over the past few years, we have seen market trends we never expected. A severe drop in spend during the COVID Pandemic and the gradual...

Eric, our Chief Technology Officer here at Lucit, has plenty to say about the potential benefits of the newest advancements in artificial...

Lucit, the pioneering app that connects to digital billboard screens, is thrilled to announce its partnership with Blackbird Media, a...

Here’s a Pro OOH Tip: Give all advertisers Lucit. They may each use it in different ways, but every advertiser will find value in Lucit....

The simple process of adding your current clients to Lucit, allows you to “1-up” your competitors by giving your clients full...

OOH account execs close more deals and keep clients longer with Lucit: Automotive – Car dealers who haven’t bought billboards in over 30...

Surveys have found that the health industry spends millions of dollars in advertising every year. Pitch them something new and...

Retargeting, behavioral targeting, and the ability for apps and websites to track you across the web is dying, and Apple is leading the...

Advertisers like to say “that sounds great, but it’s not in my budget this year.” Here’s how to respond when advertisers tell you there’s...

Stop Sending Unappealing PDFs of Statistics to your advertisers! Use Lucit screenshots to send them something nice to look at, something...

Provide Lucit at renewal time; make them excited to renew. First, let them know all the new features they are going to get with their...

Go in and sell them something that nobody has sold them before. Take a listen to episode 080 of OOH Insider to find out how, link...

Lucit gives the right amount of control at the brokerage level, and at the individual agent level. Talk about a win win.

If you weren’t at the IBO USA Spring 2022 Conference, you missed our CTO, Eric Kubischta, talking about how the OOH industry can, and...

SURPRISE auto dealers when you tell them that they can connect their inventory to your screens. Auto dealers know about inventory...