How to create a new account
How to create a new account From either your personal homepage or your Operator account homepage, there is an Add Account button that you...
top of page
Are digital billboards good for cities?
In recent years, digital billboards have been rapidly gaining popularity in many cities around the world. Unlike traditional billboards,...
Are billboards good or bad?
Billboards have been a part of our modern landscape for decades, but their presence has always been a subject of debate. While some argue...
Why Lucit is the next obvious step in DOOH
Digital out-of-home (DOOH) advertising has become an increasingly popular medium for marketers to reach their target audience. It offers...
Why social media advertising can't compare to OOH
Despite being one of the most popular forms of marketing, social media cannot compare to the effectiveness of out-of-home (OOH)...
Cartoon or Real
Cartoons are a product of the past – Even Disney recognizes that, just look at all their live-action remakes of the classics. So why does...
Your Best Pitch Yet
Selling a client a cartoon image of a billboard is not an easy task. What if we told you there is a better solution? Let Lucit XR...
What is a default creative?
Index: What is a default creative? What should I do if I see a default creative? How to update the default creative? What is a default...
Billboards in a Work-From-Home Age - How Does This Change How We Advertise on Them?
Over the past few years, we have seen market trends we never expected. A severe drop in spend during the COVID Pandemic and the gradual...
Why OOH Executives Should Use Spec Art
According to Tasty Ad “spec art in the outdoor advertising industry is simply a series of ads created for a potential customer.”[1]...
How to know if Creatives are active
Index: Active vs. Inactive Active and Scheduled Active and not scheduled Inactive and scheduled Inactive and scheduled Inactive and not...
What are Analytics
How to View Analytics Period Creatives Campaigns Screens How to View Analytics While you are in the account you...
How to Post an Ad
How to post with a Template How to post a Full Size Creative How to post with a Template To start, you have to be using the account...
How to make your own Full-Sized Creatives
Canva Training Video: https://www.canva.com/designschool/tutorials/designing/ Canva Color Palettes: https://www.canva.com/colors/color-pa...
What are the Different Types of Creatives
Inventory Creatives Post Creatives Full-size Creative Business Card Creatives Different Creative Types There are 4 potential...
Grow Your Business
“Nothing ever stays the same and that makes people uncomfortable. It makes people dig deep. That’s when growth happens in every aspect of...
How To Increase OOH Renewals
Here’s how you can increase OOH renewals to a nearly 100% renewal rate. Allow advertisers the ability to promote their inventory through...
New Feature : Lucit Adds Frequency Control of Multiple Creatives In-App
Allow your clients to decide which creatives get seen more or less often. This capability is found in the Lucit smartphone app alongside...
Share Your Billboard Creatives to Social Media
Whether you want to share with your friends on social media that you were on a billboard, or email a client to show them you’ve been...
Upload Full-Size Creatives in Lucit Instead
Advertisers can easily upload full-size creatives in Lucit. This benefits them by providing real-time stats access for their entire...
bottom of page