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Why Operator Professionals Love Lucit
Let’s talk about why different operator professionals love Lucit. Operator Schedulers: LESS WORK. At the start of a Lucit campaign, the...


Your advertisers want control; trust us.
They want to be able to make changes to their digital billboard campaign in seconds. The adjust frequency feature allows advertisers to...


As every other form of advertising is constantly developing, the OOH industry Must Progress
If you weren’t at the IBO USA Spring 2022 Conference, you missed our CTO, Eric Kubischta, talking about how the OOH industry can, and...


PDFs are Outdated
PDFs have basically been around since dinosaurs roamed the Earth. They are a thing of the past. Your advertisers don’t want monthly or...


Most frequently asked questions about the Lucit platform
Here are some of our most frequently asked questions about the Lucit platform. Are you able to pull from any inventory system? Lucit can...


Every realtor wants to be on a billboard; give them the right price and they will do it!
There’s nothing like seeing yourself on a billboard. Every realtor wants to be on a billboard; give them the right price and they will do...


Use Cases for Lucit Post Feature Are Endless
When we developed the post feature of Lucit, which allows advertisers to post an ad by choosing only a photo and a caption, we had...


Out of Home can’t compare to online advertising, but they can compete
Reach, post engagement, clicks, likes, shares, follows, listeners, watchers… every advertising medium has a way to measure the success of...


OOH Needs to Step It Up and Provide Advertisers Real-Time Statistics
In today’s competitive advertising world, we cannot stress the importance of stats enough. Statistics are available in nearly every...


Surprise Auto Dealers
SURPRISE auto dealers when you tell them that they can connect their inventory to your screens. Auto dealers know about inventory...


Make Use of Your Available Backfill Space
Don’t waste your open backfill space; use it for self-promotion while getting your community involved with your screens. Post on social...


Sell Advertisers Something They Understand
Slots make sense for digital screens. We get it, but they don’t make sense to advertisers. Ask an advertiser what a slot is, and they may...


How To Increase OOH Renewals
Here’s how you can increase OOH renewals to a nearly 100% renewal rate. Allow advertisers the ability to promote their inventory through...


Apple’s Privacy Changes, the Death of Inventory Retargeting and a Boom for OOH
Retargeting, behavioral targeting, and the ability for apps and websites to track you across the web is dying, and Apple is leading the...


New Feature : Real Time Analytics for OOH
More stats for your clients – in real time, direct from the Layout smartphone app. Give your clients stats in the palm of their hand. The...


How to demo Real Estate creatives to Clients
Your account has been given access to a demo account for Real Estate – ” (Demo) Realty One Group” You can access the Realty One Group...


1 Client, 40 Creatives, 4 Sizes, No Hassle
Lucit Layout is powering the inventory creatives for Rothrock Motors on a series of Adams Outdoor Digital Screens in Allentown and...


Analytics Got Better : Lucit to support GeoPath data In-App
Lucit announces today that the statistics and analytics data that we produce for real-time statistics within our smartphone application...


New Feature : Lucit Adds Frequency Control of Multiple Creatives In-App
Allow your clients to decide which creatives get seen more or less often. This capability is found in the Lucit smartphone app alongside...


See how Lucit will save you hundreds of labor hours per year
With just 3 dealerships and 3 brokerages, Lucit can save your team 240 labor hours every year. When looking at inventory-based marketing...


Lucit can power your Spring Graduation Campaigns
Hundreds of students can gain recognition in a big way with Lucit powering your graduation promotions this spring. Instead of manually...


Retail clothing store creates billboard ads on-the-fly
Snap a photo, add a title, and Lucit generates the creative and schedules it automatically. No ads to load for your traffic team. No...


“Post” to your billboards with Lucit
Create and push creatives directly to your digital billboard, in seconds, with Post It’s like Instagram…for Billboards. Lucit Post is as...


Lucit Engages your Clients and Increases Renewals
Your clients shouldn’t have to wait days, weeks, or months to hear about the performance of their OOH campaign. Let them see it in real...
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