What is a default creative?
Index: What is a default creative? What should I do if I see a default creative? How to update the default creative? What is a default...
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How to add/remove screens in a campaign
Index: How to see your screens How to read the screen page How to add screens to your campaign How to remove screens from your campaign...
Billboards in a Work-From-Home Age - How Does This Change How We Advertise on Them?
Over the past few years, we have seen market trends we never expected. A severe drop in spend during the COVID Pandemic and the gradual...
The Perfect Out-of-Home Sales Pitch
The perfect out-of-home sales pitch doesn’t exi….. WRONG. It does. Keep these tricks in mind for the perfect OOH sales pitch. · Use...
Why OOH Executives Should Use Spec Art
According to Tasty Ad “spec art in the outdoor advertising industry is simply a series of ads created for a potential customer.”[1]...
How to know if Creatives are active
Active vs. Inactive Active and Scheduled Active and not scheduled Inactive and scheduled Inactive and scheduled ...
How to Control Ad Frequency
Make sure you are using the account you would like to schedule an ad for by clicking on the account switcher on the top right of the...
How to add/remove Inventory Items to/from Rotation
Index: How to add/remove Inventory Items to/from Rotation How to add inventory items to rotation How to remove inventory items from...
What are Analytics
How to View Analytics Period Creatives Campaigns Screens How to View Analytics While you are in the account you...
What are the Different Types of Creatives
Inventory Creatives Post Creatives Full-size Creative Business Card Creatives Different Creative Types There are 4 potential...
Industry Inspo Hiding in Plain Sight
This potential billboard user may be hiding in plain sight. With Lucit, your local Department of Transportation could make the most out...
Exceed Expectation
Surprise your advertisers with the unexpected before it becomes the expected. Let us explain. Right now, advertisers may not know that...
The Golden Ticket to More Advertisers
Live music is always better. Do you know what else is better? The ability to showcase LIVE digital updates of those concert tickets that...
Exceed Expectations
Surprise your advertisers with the unexpected before it becomes the expected. Let us explain. Right now, advertisers may not know that...
Looking to Secure Spend in Every Season?
Untapped off-season potential? The lawn and garden industry has an on and off season, which may mean short contracts and limited spend...
Brace Yourself
Did you know that you can get Orthodontic offices to advertise on your screens? There are so many great options for their OOH orthodontic...
Hotels, Motels, Inns, & Resorts: Get Them On Your Screens
Did you know that hotels can connect their room booking availability to digital screens too? From live updates on specific room prices,...
How to Handle a Branded Overlay
What is an Overlay? Some companies, especially automotive ones, use a branded overlay on their inventory images. When the image goes into...
Billboards for Change
Now is the season of political campaigns. Announce Upcoming Events Politicians campaign all year round but as things heat up around this...
Furniture Stores and OOH
The perfect fit for DOOH. If they are not already on your screens, they will be. Give them the following advertising options on your...
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