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PDFs are Outdated
PDFs have basically been around since dinosaurs roamed the Earth. They are a thing of the past. Your advertisers don’t want monthly or...


Most frequently asked questions about the Lucit platform
Here are some of our most frequently asked questions about the Lucit platform. Are you able to pull from any inventory system? Lucit can...


Use Cases for Lucit Post Feature Are Endless
When we developed the post feature of Lucit, which allows advertisers to post an ad by choosing only a photo and a caption, we had...


Out of Home can’t compare to online advertising, but they can compete
Reach, post engagement, clicks, likes, shares, follows, listeners, watchers… every advertising medium has a way to measure the success of...


OOH Needs to Step It Up and Provide Advertisers Real-Time Statistics
In today’s competitive advertising world, we cannot stress the importance of stats enough. Statistics are available in nearly every...


How To Increase OOH Renewals
Here’s how you can increase OOH renewals to a nearly 100% renewal rate. Allow advertisers the ability to promote their inventory through...


“Post” to your billboards with Lucit
Create and push creatives directly to your digital billboard, in seconds, with Post It’s like Instagram…for Billboards. Lucit Post is as...


Lucit Engages your Clients and Increases Renewals
Your clients shouldn’t have to wait days, weeks, or months to hear about the performance of their OOH campaign. Let them see it in real...


How to add a Client to the Lucit App
Adding a new client to Lucit is a quick process that you can kick off right in the app. Look for the Add Client button on the home screen...


Get EVERYONE Obsessed With Your Screens
In March, we had members of our community obsessed with digital screens. Here’s how we did it. How It Started As we were promoting our...


If they have an Instagram, they’ll buy your billboards
Lucit makes advertising on screens as EASY and as EXCITING as posting to Instagram. Find any local business in your area that has a...


What is an OOH Connected data feed and how does it work?
How It Works – We: Access the data through any of the above formats from a data feed provider. Read the data in the format provided....


Client-Facing App for Billboards
Lucit is the first, client-facing app for billboards. The software allows advertisers to directly control their digital billboard...


How to Get Your Local News Station on Digital
If you were to ask someone where they see current news stories, a majority of people would likely say indirectly by scrolling through...


How to Edit the Title, Price or Main Photo of Your Inventory
Did you know that you can edit the title, price, or the primary photo of any of your inventory items? Go to your campaign, choose the...


Century 21 and Coldwell Banker Use the Lucit App for their Digital Billboard Campaigns
Century 21 Action Realtors in North Dakota and Coldwell Banker Alfred Saliba Realty’s agents in Alabama have become the first brokerages...


Lucit Empowers Advertising Campaigns with Inventory Integration through Machine Finder Collaboration
05/2021 — Lucit is excited to announce its expanded connectivity with Machine Finder data feeds. This collaboration brings an added...


Lucit Augments its Connectivity with Vin Solutions to Elevate Advertising Capabilities
04/2021 --- Lucit is excited to announce its expanded connectivity with Vin Solutions data feeds. This collaboration brings an added...
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