Advertisers can easily upload full-size creatives in Lucit. This benefits them by providing real-time stats access for their entire...

Lucit’s ability to connect to back-end inventory systems makes various markets a good fit including automotive, real estate, rental real...

Lucit analytics have various sorting options including sorting by creative. In just a few clicks, you can see how many impressions each...

It can be difficult to keep content relevant in today’s world where new things are trending every day. Use Lucit’s post feature to keep...

Your client calls at 6:00pm on a Friday and says “Increase the plays on one of my ads” – What do you do? Instead of waiting for your...

Real estate agents like to market their sold listings as much as their for sale listings. Doing this shows consumers that they are...

Advertising for gun shops has become increasingly difficult as different platforms have banned the sale of firearms or put strict...

Don’t get too caught up in automotive and forget about boat dealers. We reached out to a local company, River City Sports, to be the...

If you were to ask someone where they see current news stories, a majority of people would likely say indirectly by scrolling through...

Multiple listing service (MLS) is a database established by cooperating real estate brokers to provide data about properties for sale;...

In March, we had members of our community obsessed with digital screens. Here’s how we did it. How It Started As we were promoting our...

Digital screens are meant to by DYNAMIC; they are not meant to be used like statics. Stop running the same old static images on your...

For Breaking News – Hit “POST” in the Lucit App and post photos and captions directly to your billboard campaign in Real-Time! Great for...

Bare car lots are becoming the norm; consumers expect that their local dealerships are low on inventory due to the ongoing shortage that...

Below are some ways that you can guarantee every renewal. Make them feel like their advertising spend with you is working. Unfortunately,...

Use Lucit to get your advertisers engaging with their digital billboard campaigns; engagement means renewal. A customer with Lucit is a...

Lucit can automatically generate help wanted creatives from job postings for your advertisers. First step, find a local advertiser that’s...

Lucit makes advertising on screens as EASY and as EXCITING as posting to Instagram. Find any local business in your area that has a...

How do you find new money? Simple. You find new advertisers. How do you do that? You make your screens the talk of the town with a...

Lucit can secure automotive spend on your screens. Focus on what the auto dealers want to hear, not what you want them to hear. Tell them...

Lucit CEO Gina Gordon was featured earlier this month on a panel of experts for the COMMB  Toronto, “Let’s Talk Automotive” event. They...

Dy·nam·ic /dīˈnamik/ adjective (of a process or system) characterized by constant change, activity, or progress. Truly dynamic digitals...

Facebook, Google, and/or online advertising have worked themselves into nearly EVERYONE’s budget. Nearly every company spending money on...

ENGAGEMENT is key. Advertisers can engage with their advertising on nearly every other medium that they spend on. The OOH industry needs...